Building 109 in Shibuya
Building "109" is located in the Shibuya district and is the heart of fashion with its street promoters, clothing stores (mainly chain brands). There is very little electronics, and mostly large department stores.
Building "109" is located in the Shibuya district and is the heart of fashion with its street promoters, clothing stores (mainly chain brands).
There is very little electronics, and mostly large general department stores like Loft, which
offers food products in the basement and gadgets on the top floor.
Worth noting: The major department stores in Ginza are near Chrome and are equivalent to Bon Marché or Galeries Lafayette, whereas in Shibuya it's more about fashion and youth culture.
Frequently asked questions
Building 109 is situated in the heart of Shibuya, Tokyo, just a few minutes' walk from the famous Hachiko exit of Shibuya Station. Its address is 2-29-1 Dogenzaka, Shibuya, Tokyo.
Building 109 is primarily focused on young, trendy fashion. You'll find clothing, accessories, and footwear boutiques targeting a young clientele, with a strong presence of gyaru culture. Large chains sit alongside more independent brands spread across multiple floors.
The name '109' is a reference to its owner, Tokyu Corporation. In English-speaking contexts, 'Tokyu' can be read as '10' (to) and '9' (kyu), hence the building's name. It's a Japanese tradition to play with numbers to form words.
Shibuya is renowned as the district for young, cutting-edge fashion with trendy and affordable boutiques. Ginza, on the other hand, is the district of luxury and high-end department stores, comparable to Bon Marché or Galeries Lafayette in Paris. It all depends on your budget and style!
Yes, even if you're not a shopping enthusiast, Building 109 is a cultural landmark of Tokyo and Japanese fashion. The atmosphere, the street promoters outside the entrance, and its distinctive architecture make it an essential stop for understanding Japanese pop culture and the Shibuya district.
